PC Optimum Launches with a Party in a Toronto Mansion

Lately, the engagement of Megan Markle and Prince Harry has been a constant headline across the globe. In Canada we have a brand new union to celebrate. Did you know that the Shopper’s Optimum rewards program and President’s Choice Plus Loyalty rewards programs have joined forces to offer the new and improved PC Optimum Rewards program? Yes – that’s right…
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Now Open at CF Toronto Eaton Centre: An Immersive Samsung Experience Store

Tonight I attended the VIP Launch of the new 21,000 Square foot Samsung Experience Store inside CF Toronto Eaton Centre. The event was a sensory experience which touched all the senses. I had a lot of fun trying out new Samsung products and discovering possible wish list items such as the wireless ear buds. Guests were able to experience Samsung…
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My VERY FIRST FASHION EDITORIAL IN COLLABORATION WITH YSL BEAUTY & MY MASI’…

I’ve been trying to think of unique ways to add more fashion content on to the site. I want to offer content that would be different and inspiring. To make this happen, I collaborated with two super cool brands: YSL Beauty Canada and My Masi’s Closet. My Masi’s Closet is a Canadian start-up fashion brand which has their pieces manufactured…
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Staycation: OMNI King Edward Hotel Toronto

I recently had the pleasure of shooting the Just Sultan Holiday Gift Guide at the Omni King Edward Hotel. The hotel graciously offered me a mini staycation as it was going to be a very long day. It ended up taking my team 12 hours of shooting time alone. Luckily, I had a beautiful suite to myself at the end…
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